Editorial:
NFL Star Maurice Jones-Drew Joins Anti-Fur Effort
By Tommy Dean
| November 10, 2013
The football player says his dogs
helped him realize that “animals have lives and souls” and fur is a cruel
enterprise.
Jacksonville Jaguars running back
Maurice Jones-Drew recently teamed up with the People for the Ethical Treatment
of Animals for a photo shoot to advocate against the use of fur in fashion. The
image of the NFL
star shows him shirtless and tattooed with the words “Ink Not Mink”
in bold letters. In an interview with PETA, Jones notes that his canine
companions spurred his decision to get involved with the anti-fur campaign. “I
have three dogs, and to see some of the videos or go online and research how
animals are treated for fur, the cruelty is worse than torture,” he says. “NFL
players … can [spread] awareness that animals have lives and souls and they go
through pain and suffering just as humans do.” Other hard-hitting sports stars
who have a soft spot for animals who have taken part in PETA campaigns include
Tito Ortiz, Michael Strahan, and Aaron Curry
RESEARCH:
Client: VegNews, delivers the latest on News, food, travel,
politics and buzz on popular issues.
Problem: The editorial has a strong stand on being against
the use of fur in the fashion word. Since the article is so clear on the stance
the player takes, I want to illustrate that through a illustration showing the
players love for animals.
Solution: I want to cerate a piece that will demonstrate why
people view fur fashion negatively. Everyday more and more people come around
to hating the fashion trend and although I believe in free expression through
fashion, I want to show that even men take stands based on their person beliefs
and personal experiences.
Inspiration:
Sketches:
